Romanticizing the rituals no one sees

The Promise

Stronger strands. Softer texture.
The kind of polish that comes from consistency.

Cast + Rose is a ritual hair oil for women who move through life with intention, blending castor for resilience and rose for ease and turning an ordinary moment into something grounding, intimate, and lasting.

This isn’t about fixing your hair.
It’s about tending to yourself daily, gently, beautifully.

The Ritual

A hand holding a glass bottle of Cast + Rose Ritual Hair Oil with a spherical white cap, placed on a soft, beige fabric background.

Daily

A soft polish through the lengths

Nightly

A quiet moment for the roots, before rest

Back view of a woman in a white coat standing in front of a mirror near a window with beige curtains, adjusting her hair.

Before Movement

Care, aligned with the body

maintenance that feels like care

Our company ethos

Beauty lives in the moments no one sees.

The pause before sleep.
The breath before you step out the door.
The care you give yourself without an audience.

Cast + Rose is for women who turn routines into rituals
and ritual into quiet radiance.

I’m Muskaan Thukral, founder of Cast + Rose.

I created this oil as a ritual I wanted to keep — something grounding, romantic, and effortless enough to return to daily.

Cast + Rose blends castor for strength and rose for softness.
A quiet moment of care woven into everyday life.